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From Electrek: Tesla’s gross margin on the Model 3 could be a game changer in the auto industry

Discussion in 'News from Electrek.co' started by RSSFeed, May 8, 2017.

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    Tesla’s gross margin on the Model 3 could be a game changer in the auto industry

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    If Tesla can achieve a similar positive gross margin on the Model 3 as it has with the Model S and Model X, it will be one of the most decisive catalysts in the automotive industry. Why? It will show that an automaker can truly produce a mass market long-range electric vehicle for a profit.

    Whether or not they will manage to is still up for debate, but an analyst today came out with a note predicting that they will be able to achieve a ~25% gross margin – comparable with the Model S’ margin. more…

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