From Electrek: Tesla is going to ‘kill’ the auto industry with Elon Musk’s way of thinking...

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    Sep 28, 2016
    Tesla is going to ‘kill’ the auto industry with Elon Musk’s way of thinking about manufacturing, says SpaceX CTO


    Tesla was for a long time a “product company” – meaning that it focused on creating great products first. It has been quite successful at it with vehicles, like the Model S, winning almost all car awards out there. But CEO Elon Musk has recently shifted the automaker’s focus to manufacturing – saying that the factory itself is probably more important than the product it is making.

    Arguably, that’s an area where Tesla still has a lot to prove since several other automakers are capable of manufacturing more vehicles in a month than Tesla has manufactured cumulatively since its inception 14 years ago.

    But the shift is fairly recent and we are still not seeing the impact – though it now receives a significant stamp of approval from Tom Mueller, Chief Propulsion Technology Officer at SpaceX, Musk’s rocket company. more…


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